Grow, grow, grow! This is the obsession of most companies, especially those that are just starting their operations. So how can we boost this growth? That’s what growth hacking is for.
A phrase that has become popular in recent years, growth hacking has proven to be a powerful solution for growing businesses.
It is a new way of thinking about Digital Marketing that puts companies on the path to achieving their goals, faster and based on saving resources.
In this article, we show you that growth hacking is much more than just a buzzword. Do you want to know everything about this topic? Then stay with us until the end!
aimed at significant and accelerated business growth by identifying its critical points.
These strategies involve conducting experiments. Teams develop hypotheses, verify their validity, test them, and thereby discover gaps or opportunities that make the business grow smarter and faster .
That’s why Sean Ellis , a professional who coined the term and used this strategy to accelerate startups that became giants (like Dropbox and Eventbrite), defines growth hacking as a type of marketing based on experiments .
The critical points that guide a company’s growth hacking are identified by the KPIs that measure its success, such as web traffic, leads and sales.
If the pain point is web traffic, for example sweden phone number data growth hacking turns this KPI into experiments that have the potential to attract more visitors to the site more efficiently.
Accelerated Mobile Pages: the plugin that speeds up the mobile version of your website
AMP is a plugin aimed at optimizing sites for mobile formats. Considering that, starting this year, mobile optimization will be a criterion for good positioning, it is essential that your website has this adaptation .
AMP stands for Accelerated Mobile Page, which means “accelerated pages for mobile”, as this plugin adapts your website to load quickly on cell phones, tablets, and the like.
Therefore, to increase the dwell time of your visitors and, thus, increase the chances of conversion into leads and customers, include Accelerated Mobile Pages in the list of plugins on your WordPress site.
12. Elementor – The WordPress Website Builder
Elementor is a plugin that helps you build websites on WordPress. So, if you need a plugin to guide you in building your site, this is the one for you.
That way, by installing these plugins, you can have a better chance of success in getting results for your website. But remember that other points are also important.
13. SEO Press: The SEO Help You Need
This is another very powerful SEO plugin , yet it is very easy to use. It includes resources that are expected in this type of tool, such as redirection, titles, descriptions, and image and content XML.
Just like Yoast, it comes with a more beginner-friendly setup and more advanced features for more experienced users. However, for comparison, SEO Press has a cheaper premium version.
14. W3 Total Cache: Improve your website speed
This plugin helps to improve the speed of your site considerably. To do this, it takes advantage of various resources such as file compaction.
Even though the configuration of this tool is not so simple, all the work is worth it – and a lot – especially for those who maintain a website with a very high number of visits (more than 500 daily accesses).
15. Rank Math: An SEO plugin with more free resources
Rank Math is another useful WordPress SEO plugin that has been gaining popularity recently.
The proposal is to deliver more resources for free than those offered in Yoast SEO or All in One SEO.
Here you can see its main resources:
- pre-selected ideal configurations;
- Google Search Console integration ;
- import other plugin settings;
- integration with snippets;
- advanced SEO analysis tool;
- social media optimization.
16. Broken Link Checker: Forget about broken links
Broken links always have a huge impact on a website’s performance. Not only do they confuse and decrease a search engine’s ability to crawl your website and rank its content, but they can also leave a bad impression on your readers.
Its aim is also to uncover loopholes, but ones that target audience of the beauty salon provide intelligent and accelerated growth for the company. All within the law and ethics!
The relationship with hackers also suggests that growth hacking is pure technology, programming and mathematics.
While this practice generally involves these areas, because they provide faster and more efficient solutions, the concept is much broader and also involves business strategies.
Therefore, the growth hacker does not need to be
an IT or programming professional, although this knowledge is useful to align with the programmers who make up the team.
In general, a growth hacker is a marketing professional who already has a vision for business growth.
But anyone entering this area must not only think about selling or making a profit, but must also take care of the company’s objective and efficiency mobile lead seeking faster and cheaper evolution in order to achieve this.
The growth hacker generally has a creative and exploratory profile , to find growth possibilities and propose new hypotheses, but is also agile and analytical, to test and demonstrate their efficiency quickly through data .
In addition to the technical and conceptual knowledge of Marketing, the growth hacker must understand very well:
- processes;
- experimental methodology;
- technology and development;
- data analysis;
- consumer behavior .
